Helen and Tracey contacted Mechelle, to better connect their brand to Helen’s name as one of the most trusted names in Townsville real estate. They sought a brand that captured market trust and reliability but also the luxurious, homely style she is well known for in the local area—a quality that their previous brand didn’t fully captured. They decided to relaunch with ‘Helen Munro Property’ and required full brand roll-out to reconnect with their clients.